Facebook is launching a new “People Talking About This” metric for fan pages this week, designed to show conversations happening about a brand or page owner across the web. It’s part of an upgraded Page Insights tool. Also released is a new Page Insights API tool.

Yes, what About the new “People Talking About This”? Facebook advised that this new “People Talking about this” counts “stories” and it has a structured content that so that users can choose what to share through Facebook and what is eligible to appear in a user’s news feed:
- liking your Page
- posting to your Page’s Wall
- liking, commenting or sharing one of your Page posts (or other content on your page – like photos, videos, albums)
- answering a Question you posted, RSVP-ing to one of your events
- mentioning your Page, phototagging your Page
- liking or sharing a check-in deal, or checking in at your Place.

This could be very important for business owners. Yes, Facebook is on the move again, new things coming out almost every week. Maybe Google+ and Google+1 have something to do with it…….

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